Friday Five: Malicious apps — not just for phones

1. Malicious apps: not just for phones

A new report from the UK’s National Cyber Security Centre (NCSC) warns of the threats posed my malicious apps, which are now infecting more than just smartphones — anything from laptops and game consoles to smart TVs and smart speakers can download them unwittingly.

2. The Very Group tries True Fit on for size

The Very Group and True Fit are teaming up to use AI-powered machine learning and personal preferences to help shoppers find their perfect fit and reduce sizing-related returns. This partnership is Very’s latest investment toward enhancing its digital customer experience, which includes transforming its ecommerce platform.

3. Buy now, pay later, check credit score

Klarna, a major player in the unregulated buy now pay later (BNPL) arena will begin reporting UK customer purchases made through their system to credit agencies next month.

4. Turning greenwashing into lemonade

Rather than letting a recent reprimand from the Advertising Standards Authority (ASA) keep them down, Innocent Drinks wants to turn that experience around to work with brands, NGOs and advertising bodies to support businesses in communicating their sustainability commitments and goals clearly and effectively.

5. Not the Android that Amazon was looking for

As has long been the case with their iOS shopping app, Amazon has stopped allowing customers to download digital content — such as e-books — through its Android app due to changes in Google Store commission policies (it’s now 30% for companies turning over $1m a year).



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